At 31, it's a lot easier to remain motivated about application because the tell-tale signs of sun damage are already showing in the form of pigmentation. I've been testing Murad Essential-C Day Moisture SPF 30* since the spring and can report that its sophisticated formula has cured my aversion to SPF.
Murad believe that SPF can only ever provide 97 per cent protection against UV rays. Their skin-boosting benefits helped encourage daily application. The light cream sinks in quickly, hydrating skin and leaving no white cast. Although I might look a bit shiny for a few minutes, makeup applies easily (with no bobbling!) and the overall effect is juicy skin = happy Laura.
If you're in the market for a moisturiser that offers broad spectrum protection and which you won't seek to avoid wearing whenever possible, I highly recommend it. Murad also offer an excellent returns policy, where they will refund the cost of products which you feel don't suit your skin (see murad.co.uk.)
*Product supplied for review.